Key Visual and PowerPoint presentation

My business partner Creaktive advertising agency located in Poznan Poland asked me to create a set o graphics that thay will use for their promotional materials (starting with their PowerPoint Presentation). They wanted something fresh and unique, something that will refeir to their claim „We design the change” and underline their unconventional approach to every project.



The main concept was based on the client’s logo – letter C – a shape that I used for cutting out a part of the picture. Putting the same picture both in the backround of the design and in the front of it  –  but this time pasted into the C-shape and rotated or flipped – created an interesting visual effect basically saying: „Look! We show things in a totally new perspective, we design the change”.




Project details:

  • 26 slide layouts
  • 3 versions of main title layout
  • 5 different photographs as an example for further use
  • 7 round-shaped tab dividers
  • a set of dedicated icons